If the last two years are any indicator, then 2023 will be thrilling and turbulent for families traveling. Even though gas prices skyrocketed and the economy was shaky in 2022, we collectively welcomed the loosening of COVID-19 restrictions in family vacation spots across the United States, Mexico, Europe, and even further afield so that we could hit the road and make the previous year seem almost normal again. It should come as no surprise that 2023 is anticipated to be an excellent year for the travel industry, given that family vacation ideas continue to be at the forefront of the minds of parents who want to get a head start on the year that lies ahead. With this in mind, we have compiled a list of travel trends that will influence the landscape of family vacations over the next year and some tips on how you may make these trends work to your benefit.
More Than Half Are Prepared to Start Their Travels.
When asked about their comfort level with the idea of traveling globally in 2023, more than half of all market respondents gave positive responses. The United Kingdom, with 85% of respondents wanting to travel globally, is the most bullish market, followed by the United Arab Emirates and Singapore, with 83% and 81% of respondents planning to travel worldwide.
Travelers Are Going to Be Looking for Daring and Novel Experiences.
After dealing with the limitations imposed by the epidemic for a long time, families are eager to test their limits by participating in daring new activities. In response to this trend, the luxury hotel chain Fairmont has introduced a series of new experiences designed to be both unique and surprising. These new activities are collectively known as Beyond Limits. The Fairmont Orchid in Hawaii offers guests the opportunity to view a live ballet beneath the sea. The Fairmont Mayakoba in Mexico's Riviera Maya offers guests the chance to hear a symphony while surrounded by stalactites and stalagmites in an illuminated cenote.
Tourists Who Want to Take Six Trips During the Year
The respondents indicated that they want to travel for holiday more frequently than for business in 2023, with an average of between four and six trips planned for relaxation and between two and four visits planned for the company.
An Appetite for Travel Is Reflected in Chinese Markets
The members from China anticipate traveling the most in the next year, with 6.1 trips planned for leisure and 4.5 visits for professional purposes, respectively. Despite this, members in China want to spend most of their time traveling inside their areas again in 2019. This is likely owing to the current travel restrictions, and they have Beijing, Shanghai, and Sanya in mind as potential locations.
The Utmost Amount of People Will Visit Japan
Members worldwide have ranked Japan (pictured) as one of the top four leisure time travel hot spot for the year 2023. This puts Japan at the top of the list of favorite nations to visit in 2023.
The Majority Will Go with Their Partners
Most nations' members want to take their "spouse or partner" or "immediate family" with them on their trip. Traveling within Europe is the most common destination for people who intend to bring their dogs along.
Travelers Look for Short Getaways in Cities
Regarding leisure travel, cities are the most popular choice, followed by the beach and tropical vacation spots. Mountain and rural areas were "on members' travel radars," but they were not as popular as city and beach destinations. Particular cities, like Tokyo, Bangkok, London, and Paris, as well as Singapore, are among the most popular choices.
Bookings Will Be Affected by Location, Price, And Loyalty Programs
Hotel loyalty programs were named the third most crucial factor impacting decision-making, which indicates that travelers from most markets are value conscious. Place and price will be the top two reasons influencing hotel as well as accommodation bookings in 2023, and hotel loyalty programs will ultimately influence decision-making.
Family-Run Hotels Will Capitalize on Personal Connections
As a rule, excellent service can be found at family-run hotels. As a result, many families have grown to value the additional element of warmth and familiarity that it provides. In the last year, many families have begun to explore the world of travel.
Family-owned businesses in Providence, Rhode Island, The Beatrice elevates the concept of family to an entirely new level: The hotel was designed as an ode to mothers everywhere, particularly their late mother, the activist Beatrice Temkin, who was very active in the local community. Bea's Book of the Month is an in-house academic program inspired by this matriarch's passion for reading. Her photo can be seen hanging in the hotel's lobby, and her signature can be seen on the marquee lettering. This matriarch's legacy is interwoven throughout the hotel that bears her name.
